May 22, 2020
The landscape of urban mobility in South Sudan has taken a significant leap forward with the official launch of the Shilu ANA taxi booking application. This pioneering platform, the first of its kind in the nation, is not just about convenience; it’s a testament to resilience, innovation, and strategic partnerships that began years ago.
Shilu ANA’s journey to becoming a cornerstone of South Sudan’s private transportation sector was significantly bolstered by a crucial partnership formed in 2020 with MTN South Sudan. This collaboration laid the groundwork for the app’s digital infrastructure and reach, setting the stage for its future impact.
Further underscoring its pivotal role even before its widespread public launch, Shilu ANA was proud to be the very first beneficiary of the COVID-19 Small Business Support program. This vital assistance during a global crisis provided the necessary impetus for the nascent company to weather economic uncertainties and continue developing its robust platform, ensuring its readiness to serve the community when conditions improved.
“Our collaboration with MTN South Sudan and the critical support received during the pandemic were foundational to where we are today,” stated Mr. Dut Majak, Founder and CEO of Shilu ANA. “These partnerships allowed us to not only survive challenging times but to build a truly revolutionary service tailored for South Sudan.”
Now, Shilu ANA is set to redefine how people move across the country, starting with Juba. By offering a secure, transparent, and easy-to-use digital platform, it addresses long-standing issues of inconsistent pricing and unreliable transport options. Passengers can now book rides with ease, track their journeys, and benefit from predictable fares, enhancing daily life and facilitating economic activities.
More than just a booking tool, Shilu ANA is a catalyst for economic development. It empowers local drivers by connecting them to a broader customer base, promoting professionalism, and offering a fair earnings structure. This structured approach is expected to stimulate entrepreneurship within the private transportation sector, creating jobs and fostering a more organized and efficient market.
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